William Milton Asher (August 8, 1921 – July 16, 2012) was an American television and film producer,film director, and screenwriter. He was one of the most prolific early television directors, producing or directing over two dozen series.
With television in its infancy, Asher introduced the sitcom Our Miss Brooks, which was adapted from a radio show. He began directing I Love Lucy by 1952. In 1964, he produced and directed Bewitched, which starred his then-wife Elizabeth Montgomery. As a result of his early success, Asher was considered an "early wunderkind of TV-land," and was hyperbolically credited in one magazine article with "inventing" the sitcom.
Asher was first married in 1951 to Danny Sue Nolan, with whom he had two children; the couple divorced in 1961. Asher then married Bewitched starElizabeth Montgomery in 1963. They had three children and divorced in 1973 (soon after the series' cancellation). His third marriage was to Joyce Bulifant from 1976–1993. He adopted her son, actor, John Mallory Asher. This marriage also ended in divorce. In his last years, Asher resided in Palm Desert, California, with his fourth and final wife, Meredith Asher.
Asher died from complications of Alzheimer's disease at age 90 on July 16, 2012.